White-label SaaS reseller platform

Sell SaaS tools under your own brand

Add multiple SaaS tools, build plans, and let your customers sign in once — single-click access to everything they paid for.

Start Your SaaS Business See How It Works

No coding needed • Your brand, your domain • Setup in minutes

your-brand.com / dashboard

Customers

128

+12 this week

Monthly revenue

$9.4k

+18%

Active tools

All running

Aman Singh

Pro plan • 2 tools

Active

Priya Sharma

Starter plan • 1 tool

Active

Rahul Mehta

Trial • 7 days left

Trial

The big idea

Here is how this actually works

You become a reseller. You sell SaaS tools to your customers under your own brand. They pay you every month. We handle the tech.

Add SaaS tools to your dashboard

Already have a SaaS script? Connect it. Don't have one? Pick from our marketplace and start selling without building anything yourself.

Multiple tools, one dashboard

Create plans and set your own prices

Bundle one tool or many into a plan. Decide what's included, what it costs, and what trial you offer. You keep the margin.

You set the price, you keep the profit

Customers sign in once, use everything

When a customer buys a plan, the right tool gets unlocked automatically. They open one dashboard and reach every tool with a single click.

Single login. Single click. Done.

The problem

Tired of juggling 5 or 6 different tools?

If you sell or use online tools today, you probably know this mess all too well.

A different login for every tool

You and your customers waste time signing in and out of separate websites all day long.

A different bill for each one

Every tool charges separately, and you can never see at a glance how much you're really paying.

Customer lists scattered everywhere

The same person is in five different places, and nothing stays in sync.

Creating accounts by hand

Every new sale means you log in somewhere, type in details, and email the customer their password.

No one place to see how things are going

You jump between dashboards just to check who paid, who signed up, and what is broken.

Our solution

One dashboard for all your online tools

Bring every tool you sell into a single, easy-to-use control room — for you and your customers.

One login for everything

Customers sign in once and jump straight into any tool you give them — no extra passwords to remember.

One bill, one place

All your sales, plans, and customer payments live in the same simple billing view.

One customer list

See every customer, what they bought, and what they have access to — all in one place.

New customers get set up automatically

When someone buys, their account is created for them right away. No more typing or sending passwords.

A clear view of your whole business

Sales, signups, who is active, what needs your attention — at a glance from one screen.

What you can sell

Tools your customers already pay for

Pick the categories that fit your audience — sell one, or build a bundle.

Social media tools

Post schedulers, planners, and analytics your customers can use every day.

WhatsApp marketing

Bulk messages, chatbots, and reply automation — under your own brand.

CRM & lead tools

Pipelines, contact lists, and follow-up reminders for sales teams.

AI writing & images

Content writers, image generators, and voice tools — sold by usage.

Chatbots

Website chat widgets and lead capture forms you can resell.

Email marketing

Campaigns, lists, and tracking — billed monthly to your customers.

Agency & workflow tools

Project boards, time tracking, invoicing — anything you can sell as a service.

How it works

From signup to first sale in 4 steps

No tech team. No servers to manage. Just sign up, brand it, and start selling.

Sign up as a reseller

Pick a reseller plan and get your dashboard in under a minute.

Add your brand & tools

Set your logo, domain, and add the SaaS tools you want to sell.

Create plans & set prices

Decide what to sell, at what price, and what each plan includes.

Customers buy & you earn

They pay you. We handle the tech. You collect monthly revenue.

White-label ownership

Your logo. Your domain. Your pricing. Your customers.

SaaS Father runs everything in the background. Your customers only ever see your brand. Build your reputation, keep your customer relationships, and sell on your own terms.

Your logo Your domain Your pricing Your customers Your brand colours Your sender email

Automation

When a customer buys, the rest happens by itself

No manual setup. No copy-pasting passwords. The platform handles the boring parts so you can focus on getting more customers.

Customer pays for a plan

On your branded checkout page, using your payment gateway.

Their account is created instantly

No manual setup. The right tool gets switched on for them, on the right plan.

They sign in once and use everything

One login, one dashboard, one click into any tool they paid for.

You get paid every month

Renewals, invoices, and reminders are handled — you just keep selling.

Behind the scenes: secure account provisioning and one-click sign-on — handled for you.

Earnings calculator

See what your monthly revenue could look like

Drag the sliders to estimate your monthly income.

Number of customers (50)

What you charge per customer / month ($)

What it costs you per customer ($)

These are rough estimates. Real numbers depend on your prices and plan mix.

You earn every month

$1,000

Your profit after costs

$750

Sell 50 customers at $20/month and you make $1,000 in revenue, $750 of that as profit.

Marketplace

Bring your own tool, or pick one from our marketplace

Whether you already have something to sell or you are just starting out, you have a path.

I already have my own tool

Connect the tool you already built or own, sell it under your own brand, and — if you want — list it in our marketplace so other resellers can sell it too and send extra income your way.

I don't have a tool yet

Browse ready-made tools in our marketplace, pick the ones you like, and start selling them under your own brand in minutes — no building required.

Why SaaS Father

The old way vs the SaaS Father way

A side-by-side look at what changes when you stop building from scratch.

Without SaaS Father

Hire developers and pay them every month
Build dashboards, billing, and login systems from scratch
Make accounts for every customer by hand
Send and remember passwords for every tool
Track customers and renewals in spreadsheets
Worry about uptime, backups, and security yourself
Lose customers when they get tired of multiple logins

With SaaS Father

Ready-made reseller dashboard from day one
Built-in plans, billing, invoices, and renewals
Accounts created automatically when customers pay
One login for your customers — single-click into any tool
All customers, plans, and earnings in one screen
Hosting, updates, and security handled for you
Happy customers because everything just works

Pricing

Start small. Grow at your pace.

Pick the reseller plan that fits you — change it any time, no hidden fees.

Reseller

$100 / mo

Up to 100 customers
10 connected tools
Custom domain included
Full white-label enabled

FAQ

Common questions, answered simply

Got questions? We've got answers.

No. SaaS Father is built for non-technical users. If you can use Gmail or WhatsApp, you can run your own SaaS reseller business with us.

Yes. Your customers see your logo, your colours, your domain, and your prices. They never see ours.

No problem. Browse the marketplace, pick the tools you want to sell, set your prices, and start selling. You do not need to build anything.

No. That is the whole point. Your customer signs in once and reaches every tool they paid for with a single click.

Their account is created instantly, the right tool is switched on, and they get an email to log in — all without any work from you.

Yes. Edit plans, change prices, add new tools, or run discounts any time from your dashboard.

Yes. Our team helps you with onboarding, your domain, branding, and connecting your first tool, so you can get to your first sale faster.

View all FAQs